About Virolla
A range built around one cut.
Four rugs across three fills and four sizes, all on a single thoroughbred-fit pattern. Built for the working yard, dispatched internationally.
The brief
One pattern. The whole yard.
Most rug ranges scale by guessing - cobs to draughts on the same shoulder line. Virolla scales by specialism. Four rugs, all on a single thoroughbred-fit pattern. Two stable rug cuts (Standard and Combo) across 100g, 200g and 400g fills, plus a summer sheet. Sized 6'0" to 6'9".
A working yard fits the entire string from one cut.
Built by specialists
12
Quality checks per rug
30+
Years of textile expertise behind every rug
1
Manufacturing partner